I Want More Presents!

I Want More Presents!

Picture of Meri Wallace
Meri Wallace

Meri Wallace, LCSW, a parenting expert and child and family therapist for over thirty years, grew up in Coney Island, Brooklyn. Meri completed her Masters degree in Social Work at NYU, specializing in child development. Meri writes a blog for “Psychology Today”, and is the author of “Birth Order Blues” (Henry Holt and Co.) and “Keys to Parenting Your Four Year Old” (Barron's Educational Series.) She has been a columnist for Sesame Street Parents, New York Family Magazine,and Brooklyn Parent and has been a consultant to Children’s Television Workshop. She is frequently interviewed by national publications including Newsweek, Cosmopolitan, and Parents Magazine.

It’s New Year’s Day and four-year-old Jennifer whines to her mom, “Mommy, buy me that new doll on TV for Christmas.” Mommy hits the roof. “Jennifer, you just got tons of gifts. The holiday is over. That’s enough.” Jennifer immediately dissolves into tears.

Parents get very upset when they feel their child is acting in a spoiled way. They expect their child to know when enough is enough. But parents need to understand that developmentally, it is natural for kids to want everything exciting they see, whether it’s a toy in a store or one being advertised on TV (even after they have received other toys). And when they want something, kids feel a life-and-death urgency to have it. As adults, we can easily identify with the experience when we walk past a car dealership and yearn for every car that we see.

The holiday season definitely heightens the experience for children. Everywhere they go they see new games and videos being displayed in store windows. Soon they become enthralled with the experience of receiving presents and they want the gifts to keep coming. In a way, we have gotten them used to the pleasure, and it is understandable that it’s hard for them when there are no more brightly colored boxes to unwrap.

Our job as parents is to accept our children’s wishes as natural. We do not want them to grow up feeling that they are bad for wanting things, or guilty about the pleasure of receiving. However over time we must also teach them about a reality in life. It’s OK to desire things, but you cannot have everything you want. However, it takes much time and emotional development for children to arrive at this point. Ultimately, with our loving guidance, children learn that they can let go of something they want and survive. Here are some steps parents can take to help to build their children’s ability to accept limits.

Acknowledge the wish

Children feel better about their desires, and will accept a limit more readily, if you acknowledge their wish. For example, you might tell your child, “I know you’d like that new game, but Mommy and Daddy just bought a lot of new things for you.” Other plausible reasons also help children develop their understanding, such as, “It’s too expensive,” or “I don’t have any money with me.” If she says, “Write a check,” continue to explain about how things really work.

Prepare your child in advance

When you go out to buy a gift for his friend’s birthday, before entering a toy store you might say, “You can pick only one small toy.” Negotiations from the peanut gallery may continue, but try to keep to your limit. A wish list, distractions, involving him in choosing the gift for his friend, or having a fun activity planned after shopping can help move him along.

Create a wish list

Many parents create an ongoing wish list for their kids on their phone, and when their child is asking for something that they can’t have, they say, ”Let’s put that sweatshirt on your wish list for another time.” This helps children to feel that their parent has heard them and enhances the child’s ability to let go of the urgency of her wish. She can’t get it right now, but maybe she will in the future. Saying, “Let’s put it on your birthday wish list,” also can be of great help.

Involve your older child

Teach your older child that sometimes she can contribute to getting what she wants. For instance, you might suggest that she save up for the expensive pair of sneakers that she covets. This gives the child a sense of control over getting what she wants.

Self-analysis is very important

It is crucial for parents to think about the way their own parents dealt with their desires when they were small. If as a child a parent was made to feel guilty about wanting toys and that he was bad for asking, he might have a hard time buying things for his own child (and even for himself.) He might also overreact and yell at his child or punish her for her endless requests. However, parents who have had this experience can also end up going overboard in the opposite direction and give their kids everything they ask for to make up for their childhood disappointments. If the parent can become aware of the early childhood experiences that are driving her reactions to her child, she can modify her responses and choose more positive ways of handling situations. For instance, if she realizes she is screaming at her child for asking for a treat in every store they go to, and she identifies that she is repeating her parents behavior, she can step back and set a limit in a more positive way.

The goal is to give your children the feeling that it’s okay to want, so that they will grow up feeling comfortable about their desires, asking for things, receiving gifts, and giving to themselves and others.